Leading online presence makers and advocates

Inspired by operation evaluation

To create an online presence, you start with a blank canvas, then add the layers of your business one by one. Now you have an online presence true to your brand and trusted by customers.

An online presence is the sum of all the identities you’ve created (can be both personal and business-driven) and the interactions those identities have established, and participated in, online.
The benefits of digital marketing are about establishing relations with customers, building trust, increasing brand loyalty and driving sales.

Let us accelerate your organic growth.

We seek to win your satisfaction with enhanced growth across all channels, brand and online presence within 6 months.
An outstanding online presence will dictate industries, unlock sustained growth opportunities with a never seen before blend of marketing strategy, research, and focused innovations.
“Good brands reflect the histories of the time and the group of people that made them. They cannot be easily copied. They cannot be recycled. A brand is like an artist’s signature.”

“Good brands reflect the histories of the time and the group of people that made them. They cannot be easily copied. They cannot be recycled. A brand is like an artist’s signature.” 

Richard Branson 

An effective online presence is hard to create and calls for everybody to have the same vision, goals and believes to be successful.

Businesses seek to project a unique image of their brand online and are under social media scrutiny 24/7 by people for something to headline their social media accounts and posts.

People in small towns or communities often joke that the community knows before you what you did or plan to do. This is what the social media world is like, and a blunder will headline on social media within minutes, but good and constructive actions do not always get noticed.

Just think how consumers use search engines (Google, Bing, Apple maps):

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To get directions to a local business, or find its address

To find out a business’s opening times

To call a local business without needing to visit their website

To see photos of a local business and its products/services

To write and read reviews about a local business

To visit the business website

To view the available products and services

To make online bookings

You need many layers to build your online presence and  SEO to optimize your site to be discovered by your target market!

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Experts can create content and even a content strategy, but their efforts are wasted without the right SEO strategists!

You must find an approach that will work for you, and drive traffic to your site.

From digital channels marketing campaigns, partnerships with digital marketing leaders to finding SEO strategists to help with the complexities of SEO (Search Engine Optimization).
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Do you know what an SEO Strategist can do for your business?

An impressive site isn’t conjured out of thin air. It’s the by-product of imagination meeting digital conviction to designing an interface as functional as it is artistic.
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What makes for great SEO web design and development?

Visual elements appeal to users while concise copywriting keeps them satisfied, building a relationship between customer and company. SEO site evolution speeds up the site up the search ranks. Sites are like race cars: they need to perform well, look impressive, and run faster than the competition. Even the smallest technical hiccup can cause a loss of customers and users.

Our professional designers develop the site of your dreams, and keep it well-oiled and running without issues.

Beneath the visual surface of website design lies a complex stream of code. Complications within the code can cause ripples on the surface, slow load times, glitches, error pages, affecting the user’s experience of your site. 

Whether you require a complicated ecommerce store or software development integration, our ability enhances your required result.

Don’t let mismanaged or out-of-date code drive your customers away.

We create websites using the latest languages and techniques, to give you a lightning fast loading site, intense SEO possibilities, and customer accessibility across multiple platforms

Business success today depends on the adoption of technology and does not require to be an unpleasant one. We can help you through it.
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You need to rank on the first page of SERPs (Search Engine Results Pages), on page two or beyond, you’re invisible. However, ranking on the first page of SERPs doesn’t always equate to required traffic to increase conversions.


SEO (“search engine optimization”) is a significant part of digital marketing. People do trillions of searches every year, with commercial intent, to find information about products and services.


Search is often the primary source of digital traffic for brands and complements other marketing channels. Greater visibility and ranking higher in search results than your competition can have a substance impact on your bottom line.


It requires making certain changes to your site design and content that make your site more pleasing to a search engine. We can help determined businesses produce the perfect online presence and trust!

Why digital media is important for business!

Providing customer care services through digital media:
Customers appreciate when brands reply to their grievances on social media platforms; it makes them feel more connected to the brand.

Increasing your credibility:

Brands that have a presence on social media platforms are seen as more trustworthy by customers than those who are not. When customers see other buyers actively participating in discussions involving the review, feedback, or after-sales service of a brand, they become sure of the brands' authenticity.


Creating a story around your brand:

Your brand should not only satisfy your customer but should also create the emotional connect by inspiring them. No other avenue provides the ease of spreading a story around your brand as social media does. Sharing Instagram stories Facebook live, sharing videos of other happy customers and other engaging content helps you to communicate the story or the idea behind your brand.


Disseminating information in a creative way:

The growing popularity of social media can be attributed to its creative potential. Brands that use social media for disseminating information regarding new product releases, company news, promotional news, research, or any other expansion plans are likely to get more traction than any other medium.


Two-way communication: 

When businesses use social media for reaching their customers, it allows them to get the customers feedback, views, or opinion about their action, which is not possible with most of the traditional modes. Social media ensures the willing participation of your customers in the business process. Social media has become a two-way information process.

Book a strategy CALL
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Local SEO

Local SEO is the process of ‘optimizing’ your site (online presence) to rank on Google, Bing, Apple Maps, Google maps and other local search engines.
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Why Google my business

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Why Bing places for business

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Why Linkedin for business

46% of all searches are local.

Claiming and optimizing your Google My Business, Bing places for business and other search engine listing is the cornerstone of local SEO, but 60% of businesses have not yet claimed their GMB listing. I doubt they have done much else…

But while claiming your Google My Business listing is a good starting point, there’s MUCH more to local SEO than that.

That last point is an important one, this is not just about Google.

People search for local businesses using various search engines… Google, Bing, Apple Maps, etc. You need to get the basics right.
Optimize your site for mobile visitors, as 61% of mobile searchers are likely to contact a local business if they have a mobile-friendly site.

Who is the best to promote your business Bing Ads Better or Google My Business?

Both Google & Bing are great, but for different reasons. A wise step for a successful business is to grasp every available opportunity that can stimulate more business.

Bing has low competition, but Google has higher conversion rates.

Overall, it all depends on the nature of business, location, and target audience. 

An effective online presence requires an artist, a marketing genius, a visionary, all mixed into one by the people that made them. It’s your signature, your brand, not to be reproduced, recycled, or copied! 

A website with the right traffic consistently flowing can propel a business to new heights.

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You are now entering in a completely different environment.

The hardest part is to figure out those assumptions in your strategic rationale, to shape and develop your business to help you advance and grow it in this digital age and economy that is transformed by consecutive waves of digital automations.

This challenge is different during this “digital transformation” as to start a new business.

Remember: you have a business that’s already a reality and you need to transform it! You need to figure out how to move into a digital future.

It’s not about what technology you’re using, or how you deploy it, or any of those sorts of aspects. The hard part is about strategy, leadership, and modern approaches to thinking. You must rethink:

 

- customers

- competition

- data

- innovation and

- value

“Try to figure out the value of your business to the digital marketplace”

Business success today is dependent on the use of technology and it’s time to move your business into this digital era.

Firstly:

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You need a new business strategy for the digital era. Take the time to assess exactly how advanced you want to be in terms of digitalization. You will need to formulate a business strategy that align digital goals with overall business goals.

Do you need to recover lost ground with competitors?

Working together is a huge key for making a successful move into the digital era. By creating a more shared business strategy, you can create an environment that furthers innovation and use that to shape the agenda to build a digital ecosystem within your business and can centre either on increasing revenue, realizing efficiencies, or even reimagining the entire industry or business.

Secondly:

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You need to identify the areas of your business that will most benefit from digitalization and how to do it. Think about these three priorities: moving to the cloud, using big data and analytics, and digitalizing customer experience. By determining your digital focus areas, you can identify the specific tools and platforms your business will need to transform your business. 

Thirdly:

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It is wise to make digitalization a business-wide move. People will need to set aside their own self-interest and focus on the new digital strategy that need be implemented. You can incentivize them to aid in this by measuring an individual’s willingness and ability to work together.
Finally, you need to develop digital skills and build partnerships to help supplement your strengths. Here you will need to decide whether you will train people internally to strengthen the business’s digital skill level, or will you partner with another business to help in certain areas such as data analytics and digital training.
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Remember: Moving your business into the digital era can create a multitude of benefits: 


- increased efficiency 

- increased revenues, 

- stronger customer orientation and 

- improved business operations. 


By making the move, it will help you to grow your business by adding specific digital services and products to your portfolio, or by selling existing services and products through digital channels. Digitalization has also helped business to answer the demand of a more personal and customized approach to the shopping experience from customers. 


If you can understand how the strategy rule book for business has changed and that you're now playing by rules you don't even realize you’ve learned. You've absorbed them and it is now shaping every business decision you make. If you can learn to step back, and relearn some of that thinking, your business can start to identify opportunities for growth and new value creation that are going to move it beyond what you ‘ve done in the past and lead you into the next stage of digital growth.